Company News

Sally Beauty Expands ColorView AI Technology

Now available through mobile app and in-store experiences nationwide.

Sally Beauty Holdings Inc. is expanding its ColorView AI Technology to the Sally Beauty App and to kiosks in 500 Sally Beauty stores across the country. The implementation is part of the brand's revamp of the customer experience and approach to retail fundamentals.   “Sally Beauty customers over-index on mobile phone shopping and are hair color enthusiasts,” said JC Johnson, group vice president, digital commerce, strategy and insights. “We are excited to provide a fun exp...

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